KICKS is the Nordic region’s leading beauty chain with 230 stores and e-commerce in Sweden, Norway, and Finland. With 300 brands, 25,000 products, and 3.5 million members in the KICKS customer club, the hub of KICKS logistics is the new automated central warehouse in Rosersberg, just north of Stockholm. The new warehouse was fully operational in late autumn 2023.

Site Manager Magnus Persson, as one of Marketpeople’s very first customers, has utilized Marketpeople’s AI and smart tech for recruitment by first recruiting the management for the new operation, followed by several specialist roles, and subsequently also warehouse staff.

Marketpeople provides its services Advertising & Screening, Advertising & Screening+, and also supports with consulting services – all to contribute to KICKS’ flourishing operations.

One of the advantages of the collaboration is that Marketpeople, with the help of their tech-driven recruitment solution, can eliminate biases and prejudices from the recruitment process, thereby further strengthening KICKS’ sustainability efforts.

Magnus Persson, Site Manager, KICKS Group
“We are now approaching a year into our collaboration with Marketpeople, and they continue to contribute to our operations. It is remarkable how time- and cost-efficient our collaboration is, and it is exciting to see how their technical tools are so well tailored for all possible roles. The candidates who come to us in our customer portal are AI-interviewed, background-checked, and reference-checked with clear and transparent summaries, making it very smooth for us to recruit.”

Magnus de Woul, CEO, Marketpeople
“It is a pleasure to collaborate so closely with KICKS. With sound values, a state-of-the-art operation, a strong brand, and good leadership, KICKS is truly an extremely appreciated partner. Helping with several of our different services only makes it more enjoyable and is proof that we are on the right track in our effort to change and streamline the recruitment industry.”